Dish Network, an American television provider and the owner of direct-broadcast satellite provider Dish is facing tough times. As per reports, the company is losing its customers despite launching 5G services a few months ago. It is reported that Dish Network has lost 210,000 net retail mobile customers in the last three months alone. It is more than what it lost in the same period last year.

Further, on the economic front as well, the company is facing tough times. The firm reported a 6% year-on-year revenue decline to $4.21 billion in Q2, while net income slid by 22% to $523 million.

“Our network deals allow us to go nationwide out of the gate at competitive pricing and we are going to come out with aggressive pricing,” said Erik Carlson, Dish CEO. “We have 8 million, not 120 million customers,” he said, echoing an earlier comment from Dish chairman Charlie Ergen, who spoke out about his company’s need to be “scrappier and more innovative” than the big three MNOs in the US.

As such, “we are not worried about losing customers or doing anything disruptive in the marketplace that could shake up the current dynamics,” Carlson said. “We have a lot more to gain than we have to lose.”